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Distributes weight from the face and body to create perimeter weighting and positions CG behind the Sweet Zone.
Sculpted sole configuration that improves turf interaction for all swing types.
Vibration Dampening System tunes vibration for a better sound and feel.
By their nature, our R&D team doesn't get outside very much. But when they created the new AMP Cell Iron with E9 Face Technology, new AMP Cell weighting and true metalwood face-weld construction, even they emerged from their CAD stations to hit the links. Our E9 Face Tech is smart because it makes the spots where you mishit the ball more forgiving. Fewer mishits means more shot precision. Sweet. Want your ball to go further? By welding a hot, thin face to a softer body, our true metalwood construction means an iron created like a driver. (Maybe these R&D Guys need to get back in the lab, they're like mad scientists!) We haven't even mentioned the customizable chassis for adjusting loft and lie, and, yes you did hear that correctly. Our new AMP Cell Technology uses biomimicry to create a cellular structure within the iron to move weight with almost neurotic accuracy. These irons may be enough to leave your long time golfing buddies in a state of neurosis as they are not going to know what is going on when they see the improvements in your game. Add our patented V-Skid sole for smooth turf interaction, a premium Fujikura Fuel shaft and availability in 4 hot colors, and you've got a technical wunderkind that can't possibly be USGA-legal (but is).
with VP of R&D Tom Preece