September 16, 2011

The Long Tom Driver and Limited Edition RAW Driver Provide Maximum Distance

CARLSBAD, CA (September 14, 2011) – COBRA is going the distance and letting it fly this fall with the launch of the Long Tom Driver, a four foot long, ultra light driver that is the ultimate weapon for jaw-dropping distance. But that's not all; COBRA will also release the Long Tom RAW, a limited edition, pre-release version of the Long Tom that is hot off the production floor with a RAW, unfinished cosmetic.

"We are breaking the mold with the Long Tom Driver," said Bob Philion, President, COBRA PUMA GOLF. "We are so excited about it that we decided to rush 500 RAW versions right off the production floor and straight to consumers."

The Long Tom and Long Tom RAW Drivers are machines built for distance with the highest length to weight ratio of any COBRA driver, Advanced Material PlacementTM, E9 Face TechnologyTM with dual roll and the new ultra light Grafalloy® Blackbird® shaft. Only 500 Long Tom RAW Drivers will be released globally, each individually marked with a production serial number. The unfinished cosmetic comes equipped with face and clubhead markings from testing, giving it a unique appearance.

"Our new Long Tom Drivers are all about letting it fly," said Tom Preece, Vice President of Club Research and Development at COBRA PUMA GOLF. "The Long Tom features a new Ti 8-1-1 face that generates extremely fast ball speeds. This new technology combined with the long length and ultra light weight results in extreme distance."

The Long Tom name comes from a cannon that was used during World War II and the Korean War. In the 1970's COBRA released its first version of the Long Tom, directly inspired by this cannon. It was a 46" driver and one of the first of its kind. The inspiration from the Long Tom Cannon is seen in the new 48" Long Tom Driver not only in its extreme length, but also in its cosmetic. The all black, cannon cosmetic of the Long Tom Driver and the RAW, unfinished cosmetic of the Long Tom RAW are fierce finishes stemming from the look of the cannon.

Ultralight Shaft and Grip
The Long Tom and Long Tom RAW Drivers are equipped with the new, ultra light Blackbird shaft by Grafalloy. At four feet long and ultra light, the Long Tom Drivers have the highest length to weight ratio of any COBRA driver, resulting in ultimate distance. The shaft also features Speed Coat Technology which helps improve the aerodynamics of the club system for increased clubhead speed. The Long Tom RAW features an all black, ultra light Lamkin® prototype grip, while the Long Tom Driver has the Winn® Ultra Light/Shorty grip. Both grips are shorter in length and designed to discourage golfers from choking down on the club.

Long Tom Driver Technology
Both the Long Tom and Long Tom RAW Drivers feature Advanced Material Placement with a high strength thin Titanium 8-1-1 alloy face. This repositions up to 20 grams of weight to move CG (center of gravity) extremely low and deep, resulting in managed spin and launch control despite the extra long driver length. E9 Face Technology with dual roll gives the Long Tom Driver an elliptical face design with a 30% larger Sweet Zone that provides increased distance and accuracy to shots hit from the low heel to high toe. The new canted bulge and dual roll on the club face provide more distance to shots hit above and below the centerline.

E9 Face Technology with dual roll
An elliptical face featuring a new canted bulge with dual roll design providing more distance to shots hit above and below the centerline.

Advanced Material Placement
High strength thin Titanium 8-1-1 alloy face repositions up to 20 grams of weight to move CG extremely low and deep.

The COBRA Long Tom RAW Driver weighs in at 275 grams (MAP $499) and is available in a men's right-handed 9.0° loft in a choice of S, R or X flexes. It will be available in select retailers starting October 14, 2011. To locate an authorized COBRA dealer near you, visit: http://cobragolf.com/dealer-locator

The COBRA Long Tom Driver weighs in at 269 grams (MAP $349) and is available in lofts of 8.0°, 9.0° and 10.0° in men's right-handed and 9.0° in men's left-handed. The 8.0° is available in X and S flexes; the 9.0° in S and R flexes and the 10.0° in S, R and Lite flexes. It will be available in select retailers starting November 25th, 2011. To locate an authorized COBRA dealer near you, visit: http://cobragolf.com/dealer-locator

For more information on the COBRA Long Tom Driver, additional COBRA products or to sign up for the COBRA RAW List, visit us at www.cobragolf.com. Stay up to date with the latest products, events and COBRA Tour athletes at Facebook.com/cobra and on our Twitter handle: @cobragolf

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Media Contact: Kristine Owens, +1 617 488 1009, kristine.owens@cobrapuma.com

About Cobra Golf
At Cobra, we only design and engineer equipment that maximizes the games of all golfers. With advancements like E9 Face Technology, Adjustable Flight Technology and Baffler Rail technology, our entire focus is on designing real golf technology that improves the games of avid golfers. Cobra's full line of 2011 equipment includes: Cobra S3 and Cobra S3 Max Drivers and Fairways; ZL Driver along with the Limited Edition White ZL Driver; Baffler Rail Fairways and Hybrids; Cobra S3, S3 Max and S3 Pro irons.

About COBRA-PUMA GOLF
COBRA PUMA GOLF is a corporate division of PUMA North America and combines two strong brands that provide a full range of offerings to the golf industry. COBRA PUMA GOLF is an inclusive company for golfers of all abilities, attitudes and styles who enjoy the game. The portfolio includes COBRA Golf’s high performance drivers, fairways, hybrids and irons, as well as PUMA Golf’s sport and lifestyle footwear, apparel and accessories for both men and women. Fusing performance and style, COBRA PUMA GOLF brings a focus on innovation, technology, compelling design and superior performance with an edge to the global golf marketplace. COBRA PUMA GOLF is a part of PUMA SE, one of the world’s leading sportlifestyle companies that designs and develops footwear, apparel and accessories. For more information, visit puma.com/golf and cobragolf.com